Last modified: October 2024
Introduction
Apiture, Inc. (“Apiture”) respects your privacy and will protect it by adhering to this website privacy policy (“Policy”). This Policy describes the types of information we may collect from you when you visit linked web pages associated with the domains https://www.apiture.com or https://www.dx.apiture.com (generally, the “Website”) as well as our practices for collecting, using, maintaining, protecting, and disclosing that information.
Your use and access of the Website indicates and confirms your agreement to the provisions of this Policy. If you do not agree with the policies and practices described in this Policy, then you should refrain from using the Website.
Children Under the Age of 16
The Website is not intended for children under 16 years of age. No one under age 16 should provide any information to or otherwise use the Website. We do not knowingly collect personal information from children under 16. If you believe we might have any information from or about a child under 16, please contact us at privacy@apiture.com.
Information we collect about you
Apiture collects information from and about users of the Website including:
- Information by which you may be personally identified, such as name, postal address, email address, telephone number, job title, social media account information, and other unique identifiers;
- Commercial information, such as your employer or employer type and information related to actual or potential services engagements between you or your company and Apiture;
- Information related to your use of the Website, such as traffic data, traffic source, search history, location data, logs, and other communication data, and the devices and resources that you access and use on the Website; and
- Information about your computer and internet connection, including your internet service provider and IP address, operating system, browser type, device type, language settings, advertising IDs associated with mobile devices, and identifiers associated with cookies placed on your device (or similar technologies);
- Information about your online activities over time and across third-party websites or other online services; and
- Inferential information that we may determine or estimate based on information we collect, compile, and analyze.
How we collect information about you
We collect this information:
- Directly from you when you provide it to us, including information submitted through forms or dialogue boxes on the Website and any other information provided in connection with requests for services, contact, communication, materials, or access to other resources; and
- Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, browsing history, search history, and other information collected through cookies, web beacons, and other tracking technologies. Information collected automatically may include personal information, and we may maintain it or associate it with personal information we collect in other ways or receive from third parties.
Analytics and Tracking Technologies
- Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of the Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to the Website.
- Web Beacons or Pixel Tags. Web Beacons or pixel tags describe a piece of code embedded on the Website that collects information about how you engage with a web page and enables us to record information like other web pages you’ve visited or advertisements you’ve clicked on. Web Beacons work with cookies to help us understand which areas of the Website interest you, provide you with tailored information, and enhance and develop our products and services.
The Website is supported and served by third-party technologies and providers, including customer engagement and web analytics technologies and providers such as Google Analytics. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use the Website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. For more information related to how Google uses data when you use the Website, please refer to https://policies.google.com/technologies/partner-sites.
How we use your information
We use and process personal and other information we collect for lawful business purposes including:
- Responding to your questions and requests related to our business and services;
- Communicating with you about our business and services;
- Presenting advertisements for Apiture services to you on sites across the internet;
- Enabling you to register for and participate in Apiture-hosted or Apiture-coordinated events;
- Measure interest in and awareness of Apiture’s Website, business, and services;
- Estimating our audience size and usage patterns;
- Storing information about your preferences;
- Improving and tailoring the Website according to individual interests;
- Recognizing you when you return to the Website;
- Conducting market and other research;
- Improving the Website and services;
- Complying with legal and regulatory requirements;
- Engaging in administrative activities incident to the foregoing activities;
- Combining your information with information provided from other sources; and
- Engaging in other legitimate business purposes not inconsistent with this Policy.
Disclosure of your information
We may disclose aggregated, deidentified information about Website users without restriction.
We may disclose your information:
- To contractors, service providers, and other third parties we use to support the uses and activities described in this Policy;
- To fulfill the purpose for which you provided the information (e.g. responding to a contact request);
- For any other purpose disclosed by us when you provide the information;
- With your consent; or
- To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
Choices about how we use and disclose your information
The following mechanisms are available to provide you with additional control over your information:
- You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly;
- You may opt out of collection and processing of information by Google Analytics by downloading the browser extension available at http://tools.google.com/dlpage/gaoptout; and
- Refer to https://allaboutdnt.com/ for information on how you can opt out of behavioral tracking on this website and how we respond to web browser signals and other mechanisms that enable consumers to exercise choice about behavioral tracking.
Accessing and correcting your information
Direct requests to access, correct or delete any personal information to privacy@apiture.com. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
State specific privacy rights
State consumer privacy laws may provide residents with additional rights regarding our use of their personal information. The exact scope of these rights may vary by state. Note that the term ‘personal information’ in this section refers to the types and categories of information defined or described as such by applicable state law.
California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state residents with rights to:
- Confirm whether we process their personal information;
- Access and delete certain personal information;
- Correct inaccuracies in their personal information, taking into account the information’s nature processing purpose (excluding Iowa and Utah);
- Data portability;
- Opt-out of personal data processing for:
- Targeted advertising (excluding Iowa);
- Sales; or
- Profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah).
- Either limit (opt-out of) or require consent to process sensitive personal data.
We will not discriminate against you for exercising any of your state-specific rights. To exercise any of these rights please write to privacy@apiture.com.
Changes to the Privacy Policy
We will post any changes we make to this Policy on this page. The date the Policy was last revised is identified at the top of the page. You are responsible for periodically visiting the Website and this privacy policy to check for any changes.
Data Retention
We will retain your information for a reasonable period of time which is consistent with accomplishing the purposes for which it is collected.
Security
We take steps to ensure that your personal information is treated securely and in accordance with this Policy. Our security program includes administrative, technical and physical safeguards appropriate for our size and resources and the types of information that we process; however, we do not represent or guarantee that your information will be secure.
Contact Information
To ask questions or comment about this Policy and our privacy practices contact us at privacy@apiture.com.